One Facebook Pixel, Two Websites
What do you do with the Facebook pixel when you have two websites?
Speak your Customers’ Language
When creating a product or service many businesses tend to talk in their own language. What this means is that when they push out cotent they are using terminalogy that their audience may not understand or connect with.
Automation is Killing Social Media – Marketing Essentials
We have spoken a lot about automation, and businesses cutting corners to get the job done, without having to actually be social on social media. In this video we talk about how going overboard on automation is actually killing not just their business, but the entire premise of social media.
Which Businesses Should be Running Facebook Ads?
The first question you need to ask is which business do not work well with Facebook ads.
Understanding Competition in Business
Who is your biggest competitor? It’s time to finally understand the truth of competition in business!
Start with the Audience Not the Product
So many businesses start with a product then look for an audience. To succeed you need to start with an audience an then sell products!
How to Optimize your Facebook Ads Funnel
Today we will discuss the 5 ways to tweak your Facebook Ads to get better results.
5 Steps to Great eBooks, Landing Pages, and Webinars
In this live we will discuss the 5 steps necessary to get people to go from strangers to buyers: 1) Understand the Problem 2) Solve the Problem 3) Show Issues with the Normal Solution 4) Show how You Can Solve those Issues Better than Others 5) Give a Clear Call to Action for People to Take the Next Step
Understanding Analytics Based on the Platform – Marketing Essentials
Every platform gives you data, the problem is that each platform breaks that data down differently. If we just compare video views, YouTube, Facebook, and Snapchat each have a different way to report what counts a video view. If you don’t understand how each platform reports data you won’t know what needs fixing.
What Your Business Can Learn From Bitmoji – Marketing Essentials
A few weeks ago Snapchat integrated with Bitmoji. In this video we discuss what your business can learn from this partnership.