Learn about micro-advertising

It’s time to learn about micro-advertising. It’s the idea that you can test your target audience in small groups to see how they perform before putting big money into a campaign. Imagine in the time, not so long ago, when TV ads were huge, someone comes to you and says that you can advertise to several…

When advertising keep it as simple as possible

When advertising anything the amount of steps to get to convert should be as little as possible. If you want to give away an eBook for an email address then you should send people to a landing page with as simple instructions as possible. Tell them exactly what they are getting and make the process…